Professional Certificate Competitive Analysis: Essential Knowledge

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The Professional Certificate in Competitive Analysis: Essential Knowledge is a crucial course for business professionals seeking to enhance their strategic decision-making skills. This certificate program focuses on providing learners with essential knowledge and tools to analyze market trends, competitors, and customer needs, thereby enabling organizations to gain a competitive edge.

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In today's fast-paced business environment, there is a high demand for professionals who can analyze market data and use it to make informed decisions. This course equips learners with essential skills in competitive analysis, market research, and strategic planning, making them valuable assets to any organization. By completing this course, learners will have a solid understanding of the competitive landscape and be able to identify opportunities and threats for their organization. They will also be able to conduct market research, analyze customer needs, and develop strategies to meet those needs, thereby driving business growth and success.

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โ€ข Competitive Analysis Frameworks
โ€ข Market Research and Intelligence Gathering
โ€ข Identifying Key Competitors and Their Strengths/Weaknesses
โ€ข SWOT Analysis for Competitive Positioning
โ€ข PESTLE Analysis and Industry Trends
โ€ข Porter's Five Forces and Market Dynamics
โ€ข Value Proposition and Customer Segmentation
โ€ข Competitive Intelligence Tools and Data Analysis
โ€ข Developing a Competitive Strategy and Action Plan
โ€ข Monitoring and Adapting to Competitive Changes

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PROFESSIONAL CERTIFICATE COMPETITIVE ANALYSIS: ESSENTIAL KNOWLEDGE
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
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05 May 2025
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