Certificate in Core UX Metrics for UX Professionals
-- ViewingNowThe Certificate in Core UX Metrics for UX Professionals is a crucial course for UX practitioners seeking to measure and optimize user experiences. This certification focuses on industry-standard UX metrics, their importance, and how to apply them to real-world projects.
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โข Core UX Metrics Fundamentals: Understanding UX Metrics, Importance of Core UX Metrics, Difference between Qualitative and Quantitative Metrics
โข User Engagement Metrics: Usage Frequency, Time on Task, Task Completion Rate, Error Rate
โข User Satisfaction Metrics: System Usability Scale (SUS), Net Promoter Score (NPS), Customer Effort Score (CES)
โข User Retention Metrics: Churn Rate, Customer Lifetime Value (CLV), Repeat Visits
โข Usability Testing Metrics: Success Rate, Time to Complete Task, User Confidence
โข Conversion Rate Optimization Metrics: Micro and Macro Conversions, Bounce Rate, Cart Abandonment Rate
โข Data Analysis Techniques: Statistical Analysis, Hypothesis Testing, A/B Testing
โข Communicating UX Metrics to Stakeholders: Visualizing Data, Storytelling, Actionable Insights
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