Executive Development Programme in Twitter & Strategic Thinking

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The Executive Development Programme in Twitter & Strategic Thinking is a certificate course designed to empower professionals with the skills to leverage Twitter for business growth and implement strategic thinking in their careers. In today's digital age, the demand for professionals who can effectively use social media platforms like Twitter for business is high.

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About this course

This course provides learners with the knowledge and skills to create and execute successful Twitter campaigns, analyze data to measure performance, and build brand awareness. Moreover, the course emphasizes strategic thinking, a critical skill for career advancement. Learners will develop the ability to analyze complex situations, make informed decisions, and create innovative solutions. By the end of the course, learners will have a comprehensive understanding of how to use Twitter strategically for business and be equipped with essential skills for career growth.

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Course Details

• Twitter Overview: Understanding the Basics
• Setting Up Twitter for Business: Account Creation and Optimization
• Building a Twitter Strategy: Goals, Audience, and Content Planning
• Tactical Twitter Use: Tweeting, Engagement, and Analytics
• Advanced Twitter Features: Lists, Labs, and Advertising
• Integrating Twitter with PR and Marketing Campaigns
• Monitoring and Measuring Twitter Performance: Metrics and KPIs
• Leveraging Twitter for Executive Thought Leadership
• Case Studies: Successful Twitter Strategies in Action
• Strategic Thinking: Applying Business Strategy to Social Media

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