Executive Development Programme in Crisis Communication & Brand Storytelling
-- viewing nowThe Executive Development Programme in Crisis Communication & Brand Storytelling is a certificate course designed to empower professionals with the skills to manage communication during crises and craft compelling brand narratives. In an era where brand reputation can be tarnished in seconds, this programme is more important than ever.
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Course Details
• Crisis Communication Fundamentals
• Building a Crisis Communications Strategy
• Identifying Stakeholders and Audiences
• Message Development and Delivery
• Media Relations in Crisis Communication
• Social Media and Digital Crisis Management
• Brand Storytelling: Telling Your Company's Story
• Crafting a Compelling Brand Narrative
• Using Brand Storytelling in Crisis Communication
• Measuring the Effectiveness of Crisis Communication and Brand Storytelling
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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