Executive Development Programme in Crisis Communication & Brand Storytelling
-- ViewingNowThe Executive Development Programme in Crisis Communication & Brand Storytelling is a certificate course designed to empower professionals with the skills to manage communication during crises and craft compelling brand narratives. In an era where brand reputation can be tarnished in seconds, this programme is more important than ever.
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โข Crisis Communication Fundamentals
โข Building a Crisis Communications Strategy
โข Identifying Stakeholders and Audiences
โข Message Development and Delivery
โข Media Relations in Crisis Communication
โข Social Media and Digital Crisis Management
โข Brand Storytelling: Telling Your Company's Story
โข Crafting a Compelling Brand Narrative
โข Using Brand Storytelling in Crisis Communication
โข Measuring the Effectiveness of Crisis Communication and Brand Storytelling
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