Executive Development Programme in Heritage Tourism and Development
-- viewing nowThe Executive Development Programme in Heritage Tourism and Development is a certificate course designed to empower professionals with the necessary skills to excel in the growing heritage tourism industry. This program emphasizes the importance of cultural heritage preservation, sustainability, and economic development in tourism.
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Course Details
• Introduction to Heritage Tourism – Defining heritage tourism, its importance, and primary trends.
• Understanding Heritage Sites – Classification, preservation, and management.
• Tourism Development – Strategic planning, sustainable practices, and community involvement.
• Marketing Heritage Tourism – Promotion strategies, branding, and target markets.
• Cultural Tourism – Intangible cultural heritage, authentic experiences, and responsible travel.
• Heritage Tourism Products – Interpretation, storytelling, and visitor engagement.
• Policy and Governance – Regulatory framework, public-private partnerships, and global standards.
• Economic Impact – Job creation, revenue generation, and regional development.
• Monitoring & Evaluation – Performance measurement, impact assessment, and continuous improvement.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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