Global Certificate in Ad Sales: Market Disruption

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The Global Certificate in Ad Sales: Market Disruption is a comprehensive course that prepares learners for the rapidly changing advertising sales landscape. With a focus on market disruption, this course provides learners with the essential skills needed to succeed in today's dynamic and competitive advertising industry.

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ร€ propos de ce cours

The course covers a range of topics, including programmatic advertising, audience segmentation, cross-channel selling, and data-driven decision making. Learners will gain a deep understanding of the latest trends and best practices in ad sales, as well as the tools and techniques needed to drive revenue growth and customer engagement. With a strong emphasis on practical application, this course provides learners with hands-on experience and real-world examples. Learners will have the opportunity to engage in interactive exercises, case studies, and group discussions, allowing them to apply their knowledge and skills in a collaborative and supportive environment. In today's fast-paced and constantly evolving advertising industry, the Global Certificate in Ad Sales: Market Disruption is an essential course for anyone looking to advance their career and stay ahead of the competition. By completing this course, learners will be well-positioned to succeed in a variety of ad sales roles, including account management, sales strategy, and revenue operations.

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Dรฉtails du cours

โ€ข Global Ad Sales Landscape
โ€ข Understanding Market Disruption
โ€ข Trends in Ad Sales: Programmatic & Automation
โ€ข Data-Driven Ad Sales Strategies
โ€ข Navigating Ad Sales in a Cookieless World
โ€ข Cross-Platform Ad Sales: Challenges & Opportunities
โ€ข Ad Sales Innovation: Emerging Formats & Platforms
โ€ข Building Resilient Ad Sales Teams
โ€ข Global Ad Sales Regulations & Compliance
โ€ข Case Studies: Successful Ad Sales Disruption

Parcours professionnel

Here are some insights on the roles in the ad sales job market in the UK: - **Ad Operations**: This role focuses on the daily management of ad campaigns, ensuring they run smoothly and meet the client's objectives. The demand for ad operations professionals has been consistently high, with a 25% share in the job market. - **Ad Sales**: As a crucial part of the ad sales industry, this role is responsible for selling ad inventory to clients and agencies. With a 35% share, ad sales professionals are in high demand, indicating the growing need for experts in this field. - **Ad Technology**: With advancements in ad technology, there's a growing demand for professionals who can navigate and implement these solutions. Representing 20% of the job market, ad technology specialists play a vital role in the industry. - **Programmatic Advertising**: With automation taking center stage, programmatic advertising has become increasingly important in digital marketing. A 20% share in the job market indicates the need for professionals who can manage programmatic platforms and strategies.

Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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London School of International Business (LSIB)
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