Global Certificate in Ad Tech for Print Advertising

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The Global Certificate in Ad Tech for Print Advertising is a course designed to empower professionals with the latest advertising technology skills specific to print media. In an era where digital advertising dominates, this program offers a unique advantage, teaching learners how to effectively integrate traditional and digital ad strategies.

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ร€ propos de ce cours

With the global ad tech market projected to reach $1386.09 billion by 2026, there's a growing demand for experts who can bridge the gap between print and digital advertising. This course equips learners with essential skills in data analysis, audience segmentation, and cross-platform campaign management, enhancing their value in the job market. By the end of this course, learners will be able to design and implement innovative print advertising campaigns, optimize ad performance using data-driven insights, and contribute significantly to their organizations' marketing efforts. This investment in upskilling promises a substantial return, opening doors to career advancement in a rapidly evolving industry.

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Dรฉtails du cours

โ€ข Programmatic Print Advertising: Understanding the basics and evolution of programmatic advertising with a focus on print media.
โ€ข Data Analytics in Ad Tech: The role of data analytics in Ad Tech, including data collection, analysis, and application in print advertising.
โ€ข Targeting & Personalization: Utilizing audience data and technology to create targeted and personalized print advertising campaigns.
โ€ข Ad Operations for Print: Managing the workflow and processes involved in planning, executing, and monitoring print advertising campaigns.
โ€ข Cross-Channel Advertising: Integrating print advertising with other marketing channels for a cohesive and effective marketing strategy.
โ€ข Ad Fraud & Brand Safety: Identifying and preventing ad fraud and ensuring brand safety in print advertising campaigns.
โ€ข Emerging Tech in Ad Tech: Exploring the impact of emerging technologies, such as artificial intelligence and virtual reality, on print advertising.
โ€ข Measurement & Optimization: Measuring the effectiveness of print advertising campaigns and implementing optimization strategies.
โ€ข Legal & Ethical Considerations: Understanding the legal and ethical considerations involved in print advertising, including privacy and data protection.

Parcours professionnel

In today's dynamic advertising landscape, the demand for professionals with a Global Certificate in Ad Tech for Print Advertising is on the rise. With the increasing need for businesses to adapt to digital transformation, professionals with ad tech skills are becoming more sought after in the UK job market. This 3D Google Charts pie chart highlights the percentage of job opportunities available in various roles related to the Global Certificate in Ad Tech for Print Advertising. For instance, Digital Transformation Managers and Data Analysts account for 25% and 20% of the opportunities, respectively. SEO Specialists, Content Marketing Managers, Social Media Managers, PPC Specialists, and UI/UX Designers each hold 10% of the opportunities available in the UK. The chart showcases the importance of ad tech skills in the print advertising industry, offering a comprehensive understanding of the job market trends in the UK. By acquiring a Global Certificate in Ad Tech for Print Advertising, professionals can enhance their skills, increase their employability, and boost their earning potential. Explore the various roles and job market trends presented in this 3D Google Charts pie chart to discover the potential benefits of a Global Certificate in Ad Tech for Print Advertising. Equip yourself with the necessary tools and expertise to thrive in the ever-evolving world of advertising technology.

Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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GLOBAL CERTIFICATE IN AD TECH FOR PRINT ADVERTISING
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London School of International Business (LSIB)
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05 May 2025
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