Global Certificate in Product Polling for Competitive Intelligence

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The Global Certificate in Product Polling for Competitive Intelligence is a comprehensive course designed to equip learners with essential skills in the field of competitive intelligence. This course emphasizes the importance of product polling in making informed business decisions, thereby gaining a competitive edge in the industry.

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ร€ propos de ce cours

With the increasing demand for data-driven strategies, this course is perfect for professionals seeking to advance their careers in market research, business development, and product management. The course covers various topics, including the fundamentals of product polling, data analysis, and competitive intelligence best practices. Learners will gain hands-on experience in conducting product polls, interpreting data, and utilizing insights to drive business growth. By the end of this course, learners will be equipped with the necessary skills to succeed in today's fast-paced business environment, making them an invaluable asset to any organization.

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Dรฉtails du cours

โ€ข Product Polling Techniques: Understanding the basics of product polling and its importance in competitive intelligence. Exploring various product polling techniques, their benefits, and limitations. โ€ข Market Research Methods: Learning different market research methods to gather valuable data for product polling. Identifying target audiences, creating research questions, and selecting appropriate methodologies. โ€ข Competitive Analysis: Examining competitors' products, strategies, and market positions. Identifying strengths, weaknesses, opportunities, and threats (SWOT analysis) to inform product polling efforts. โ€ข Data Collection and Analysis: Gathering and analyzing data from product polling activities. Utilizing statistical methods to interpret results and draw meaningful conclusions. โ€ข Survey Design and Implementation: Designing effective surveys for product polling. Creating clear, concise questions, selecting appropriate response formats, and implementing surveys using various tools and platforms. โ€ข Focus Group Facilitation: Organizing and conducting focus groups to gather in-depth insights into product perceptions and preferences. Learning best practices for focus group facilitation, moderation, and data analysis. โ€ข Data Visualization and Reporting: Presenting product polling results in clear, visually appealing formats. Creating charts, graphs, and other visualizations to communicate key findings to stakeholders. โ€ข Ethical Considerations in Product Polling: Understanding ethical considerations in product polling, including data privacy, informed consent, and avoiding bias. Ensuring compliance with relevant regulations and industry standards.

Parcours professionnel

This section displays a 3D pie chart featuring the role distribution for the Global Certificate in Product Polling for Competitive Intelligence. With a transparent background and no added background color, this chart is responsive and adapts to all screen sizes. The chart illustrates the primary and secondary keywords in an engaging and industry-relevant manner. Roles in this chart include Product Manager, Business Intelligence Analyst, Competitive Intelligence Analyst, Market Research Analyst, and Data Visualization Expert. Each role has a concise description and is presented in a conversational and straightforward manner. The chart is rendered using the Google Charts library and is generated with JavaScript code and inline CSS styles for proper layout and spacing.

Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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GLOBAL CERTIFICATE IN PRODUCT POLLING FOR COMPETITIVE INTELLIGENCE
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London School of International Business (LSIB)
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05 May 2025
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