Professional Certificate in PR: Ethical Fundraising and Sustainable Development
-- ViewingNowThe Professional Certificate in PR: Ethical Fundraising and Sustainable Development is a comprehensive course that equips learners with essential skills for career advancement in the public relations industry. This program emphasizes the importance of ethical fundraising practices and sustainable development, two critical areas of expertise in today's social impact-focused business landscape.
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À propos de ce cours
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à 2-3 heures par semaine
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Détails du cours
• Ethical Fundraising Principles: An introduction to the key principles of ethical fundraising, including transparency, accountability, and respect for donors. This unit will cover the importance of establishing trust with donors and the community, and the role of ethical fundraising in sustainable development. • Fundraising Strategies: An exploration of various fundraising strategies, including individual giving, major gifts, corporate giving, foundation grants, and special events. This unit will also cover the importance of developing a diversified fundraising plan that aligns with the organization's mission and values. • Donor Cultivation and Stewardship: Best practices for cultivating and maintaining relationships with donors, including thanking, acknowledging, and reporting to donors. This unit will also cover the importance of developing a donor recognition program that rewards and recognizes donors for their support. • Legal and Regulatory Compliance: An overview of the legal and regulatory framework governing fundraising, including laws related to charitable solicitations, gift acceptance, and financial reporting. This unit will also cover the importance of complying with donor privacy and data protection laws. • Financial Management and Budgeting: An introduction to financial management and budgeting for nonprofit organizations, including the development of a fundraising budget, financial reporting, and the importance of financial transparency. This unit will also cover the role of financial management in ensuring the long-term sustainability of the organization. • Marketing and Communications: Best practices for marketing and communicating about the organization's mission, programs, and fundraising efforts. This unit will cover the importance of developing a brand identity, creating a marketing plan, and using social media and other digital tools to reach and engage donors and stakeholders. • Sustainable Development Goals (SDGs): An overview of the United Nations Sustainable Development Goals (SDGs) and their relevance to ethical fundraising. This unit will cover the role of philanthropy and civil society in achieving the SDGs, and the importance of aligning fund
Parcours professionnel
Exigences d'admission
- Compréhension de base de la matière
- Maîtrise de la langue anglaise
- Accès à l'ordinateur et à Internet
- Compétences informatiques de base
- Dévouement pour terminer le cours
Aucune qualification formelle préalable requise. Cours conçu pour l'accessibilité.
Statut du cours
Ce cours fournit des connaissances et des compétences pratiques pour le développement professionnel. Il est :
- Non accrédité par un organisme reconnu
- Non réglementé par une institution autorisée
- Complémentaire aux qualifications formelles
Vous recevrez un certificat de réussite en terminant avec succès le cours.
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Frais de cours
- 3-4 heures par semaine
- Livraison anticipée du certificat
- Inscription ouverte - commencez quand vous voulez
- 2-3 heures par semaine
- Livraison régulière du certificat
- Inscription ouverte - commencez quand vous voulez
- Accès complet au cours
- Certificat numérique
- Supports de cours
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