Global Certificate in Ad Tech & Information Design
-- ViewingNowThe Global Certificate in Ad Tech & Information Design is a comprehensive course designed to meet the growing industry demand for professionals with expertise in advertising technology and information design. This certificate program equips learners with essential skills required to thrive in today's fast-paced digital advertising landscape.
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โข Ad Tech Fundamentals: Understanding the ad tech landscape, programmatic advertising, real-time bidding, and demand-side platforms.
โข Data Analysis & Attribution: Analyzing ad campaigns, attribution models, cross-channel tracking, and measuring ROI.
โข User Experience (UX) Design: Design principles, user-centered design, responsive design, and accessibility.
โข Information Architecture: Organizing information, site mapping, navigation design, and wireframing.
โข Visual Design for Advertising: Color theory, typography, composition, and visual hierarchy.
โข Front-End Web Development: HTML, CSS, JavaScript, and responsive web development.
โข Data Privacy & Security: Ad tech privacy regulations, data security, and ethical considerations.
โข Emerging Trends in Ad Tech: Artificial intelligence, machine learning, and virtual reality in advertising.
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