Global Certificate in Ad Tech & Information Design

Name: Global Certificate in Ad Tech & Information Design
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The Global Certificate in Ad Tech & Information Design is a comprehensive course designed to meet the growing industry demand for professionals with expertise in advertising technology and information design. This certificate program equips learners with essential skills required to thrive in today's fast-paced digital advertising landscape.

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AboutThisCourse

With a focus on the latest advertising technology trends, the course covers critical topics including programmatic advertising, data analytics, and digital marketing strategy. Learners will gain hands-on experience in using ad tech tools and platforms, enabling them to optimize campaigns and maximize ROI. In addition, the course provides a deep dive into information design principles, ensuring learners can create compelling and effective visual communications. By completing this program, learners will be well-positioned to advance their careers in advertising, marketing, or related fields, with a strong understanding of the latest ad tech and information design best practices.

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CourseDetails

• Ad Tech Fundamentals: Understanding the ad tech landscape, programmatic advertising, real-time bidding, and demand-side platforms.
• Data Analysis & Attribution: Analyzing ad campaigns, attribution models, cross-channel tracking, and measuring ROI.
• User Experience (UX) Design: Design principles, user-centered design, responsive design, and accessibility.
• Information Architecture: Organizing information, site mapping, navigation design, and wireframing.
• Visual Design for Advertising: Color theory, typography, composition, and visual hierarchy.
• Front-End Web Development: HTML, CSS, JavaScript, and responsive web development.
• Data Privacy & Security: Ad tech privacy regulations, data security, and ethical considerations.
• Emerging Trends in Ad Tech: Artificial intelligence, machine learning, and virtual reality in advertising.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GLOBAL CERTIFICATE IN AD TECH & INFORMATION DESIGN

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London School of International Business (LSIB)

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05 May 2025

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