Advanced Certificate Influencer Marketing: Social Listening
-- ViewingNowThe Advanced Certificate Influencer Marketing: Social Listening course is a comprehensive program designed to meet the growing industry demand for influencer marketing experts. This course emphasizes the importance of social listening in developing effective influencer marketing strategies, a skill highly sought after by top employers.
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GBP £ 140
GBP £ 202
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โข Social Listening Fundamentals • Understanding the basics of social listening, its importance, and how it fits into influencer marketing strategies. โข Social Listening Tools • Exploring various social listening tools, their features, and how to effectively use them for influencer marketing. โข Monitoring Brand Mentions • Learning how to monitor brand mentions, analyze sentiment, and track conversations for influencer marketing campaigns. โข Identifying Influencers • Discovering how to identify, evaluate, and select the right influencers for your brand using social listening insights. โข Competitor Analysis • Analyzing competitors' influencer marketing efforts, strategies, and performance through social listening. โข Campaign Planning • Utilizing social listening data for influencer marketing campaign planning, execution, and optimization. โข Measuring Success • Understanding key performance indicators (KPIs) and measuring the success of influencer marketing campaigns using social listening insights. โข Building Long-Term Relationships • Leveraging social listening to build long-term relationships with influencers and enhance brand loyalty. โข Crisis Management • Managing crises and negative feedback through social listening, and turning them into opportunities for growth and improvement.
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