Executive Development Programme in Brand Storytelling and Strategic Communications
-- ViewingNowThe Executive Development Programme in Brand Storytelling and Strategic Communications is a certificate course designed to empower professionals with the skills to craft compelling brand stories and implement effective communication strategies. In today's fast-paced business environment, the ability to create engaging narratives that resonate with target audiences is crucial for career advancement and organizational success.
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โข Unit 1: Introduction to Brand Storytelling
โข Unit 2: The Power of Strategic Communications
โข Unit 3: Understanding Your Brand Identity and Voice
โข Unit 4: Crafting Compelling Brand Stories
โข Unit 5: Leveraging Psychology in Brand Storytelling
โข Unit 6: Multi-Channel Communications Strategies
โข Unit 7: Measuring the Impact of Brand Storytelling
โข Unit 8: Building and Maintaining Brand Reputation
โข Unit 9: Navigating Crisis Communications
โข Unit 10: The Future of Brand Storytelling and Strategic Communications
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