Certificate in Infographic Design: Ad Essentials
-- ViewingNowThe Certificate in Infographic Design: Ad Essentials is a comprehensive course that empowers learners with the essential skills to create compelling infographics for advertising and marketing campaigns. This certification program highlights the importance of visual storytelling and data representation in today's data-driven world.
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โข Introduction to Infographic Design: Basics of visual storytelling, elements and principles of design, understanding color theory
โข Adobe Illustrator: Tools and features, vector graphics creation, manipulation and optimization
โข Data Visualization: Data analysis, chart selection, data storytelling, creating effective data visualizations
โข Typography: Font selection, hierarchy, legibility, and readability in infographics
โข Color Psychology: Color theory, color schemes, cultural considerations, and accessibility
โข Composition and Layout: Balancing text and visuals, creating visual hierarchy, establishing grid systems
โข Storytelling and Messaging: Identifying target audiences, defining key messages, structuring narratives
โข Designing for Advertisements: Understanding advertising objectives, adapting infographics for various ad formats
โข Critiquing and Revising Designs: Providing and receiving feedback, iterating on designs, refining skills
โข Professional Practices: Copyright and licensing, best practices for collaboration, presenting and delivering final work
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