Certificate in Infographic Design: Ad Essentials

Name: Certificate in Infographic Design: Ad Essentials
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The Certificate in Infographic Design: Ad Essentials is a comprehensive course that empowers learners with the essential skills to create compelling infographics for advertising and marketing campaigns. This certification program highlights the importance of visual storytelling and data representation in today's data-driven world.

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AboutThisCourse

As businesses increasingly rely on digital marketing and data-driven decision-making, the demand for skilled infographic designers has surged. This course equips learners with the industry-relevant tools and techniques to meet this demand and advance their careers in graphic design, marketing, and advertising. Through hands-on practice and real-world examples, learners will master the art of data visualization, typography, color theory, and storytelling, all while adhering to brand guidelines and marketing strategies. By the end of this course, learners will have a strong portfolio of infographics and the confidence to excel in this in-demand field.

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CourseDetails

• Introduction to Infographic Design: Basics of visual storytelling, elements and principles of design, understanding color theory
• Adobe Illustrator: Tools and features, vector graphics creation, manipulation and optimization
• Data Visualization: Data analysis, chart selection, data storytelling, creating effective data visualizations
• Typography: Font selection, hierarchy, legibility, and readability in infographics
• Color Psychology: Color theory, color schemes, cultural considerations, and accessibility
• Composition and Layout: Balancing text and visuals, creating visual hierarchy, establishing grid systems
• Storytelling and Messaging: Identifying target audiences, defining key messages, structuring narratives
• Designing for Advertisements: Understanding advertising objectives, adapting infographics for various ad formats
• Critiquing and Revising Designs: Providing and receiving feedback, iterating on designs, refining skills
• Professional Practices: Copyright and licensing, best practices for collaboration, presenting and delivering final work

CareerPath

The Certificate in Infographic Design: Ad Essentials course equips you with the necessary skills to thrive in the ever-evolving design industry. With a focus on job market trends, this course covers popular roles such as Graphic Designer, UX/UI Designer, Art Director, and Animator. In the UK, Graphic Designers take up the largest share of the infographic design job market at 35%. UX/UI Designers follow closely, accounting for 25% of the market. Art Directors and Animators make up 20% and 15% of the market, respectively. A small percentage of the market is occupied by roles outside of these four, at 5%. This 3D pie chart highlights the UK job market trends for infographic design roles, allowing you to visualize the distribution of different positions effectively. The transparent background and fluid adaptation to varying screen sizes ensure an engaging and accessible presentation of the data. By enrolling in this course, you will gain a comprehensive understanding of infographic design, making you a valuable asset in the advertising industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN INFOGRAPHIC DESIGN: AD ESSENTIALS

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London School of International Business (LSIB)

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05 May 2025

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