Global Certificate Media Buying & Planning

Name: Global Certificate Media Buying & Planning
Availability: InStock

-- ViewingNow

The Global Certificate in Media Buying & Planning is a comprehensive course, critical for those seeking to excel in advertising and marketing. This program's importance lies in its industry-specific focus, teaching the latest techniques in media planning and buying across various platforms.

4.5

Based on 2,264 reviews

7,893+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

このコースについて

In today's digital age, the demand for media buying and planning professionals is high. This course equips learners with the essential skills necessary to meet this demand, including strategic planning, negotiation, and analysis of media campaigns. By the end of this course, learners will have a deep understanding of media metrics, audience segmentation, and campaign evaluation. They will be able to develop and implement effective media strategies, making them valuable assets in any advertising or marketing team. Career advancement in media buying and planning has never been more accessible with this globally recognized certificate.

100%オンライン

どこからでも学習

共有可能な証明書

LinkedInプロフィールに追加

完了まで2ヶ月

週2-3時間

いつでも開始

待機期間なし

コース詳細

• Media Buying Fundamentals: Understanding the basics of media buying, including the process, key players, and the role of a media buyer.
• Media Planning: Learning the principles of effective media planning, including setting objectives, target audience analysis, media strategy, and budget allocation.
• Media Channels: Exploring the various media channels available for advertising, such as print, TV, radio, digital, out-of-home, and experiential.
• Digital Media Buying: Delving into the specifics of digital media buying, including programmatic advertising, real-time bidding, and social media advertising.
• Media Research: Mastering the art of media research, including understanding audience demographics, media metrics, and industry reports.
• Media Negotiation and Purchasing: Developing skills in media negotiation and purchasing, including rate negotiation, contract negotiation, and inventory management.
• Media Campaign Management: Learning how to manage media campaigns from start to finish, including campaign planning, execution, tracking, and optimization.
• Analytics and Reporting: Understanding the importance of analytics and reporting in media buying and planning, including data analysis, KPI tracking, and performance measurement.

• Ethics and Regulations: Familiarizing oneself with the ethical considerations and legal regulations in media buying and planning, including privacy laws, ad fraud, and transparency.

キャリアパス

In the ever-evolving world of media and advertising, the demand for skilled professionals in media buying and planning has surged in the UK. This increasing need for experts has given rise to the Global Certificate Media Buying & Planning, a comprehensive program designed to equip learners with the necessary skills to excel in this exciting and dynamic field. Here's a glimpse into the current landscape of some prominent roles in this industry: 1. **Digital Media Specialist**: With an increasing focus on digital platforms, digital media specialists are in high demand. They are responsible for managing and optimizing online ad campaigns, analyzing data, and allocating resources to ensure maximum ROI. 2. **Marketing Analyst**: These professionals are essential for understanding market trends, consumer behavior, and campaign performance. By leveraging data-driven insights, marketing analysts help businesses make informed decisions and maximize their marketing investments. 3. **Media Planner**: Media planners craft and execute strategic media campaigns by identifying the most effective platforms and channels to reach the target audience. They collaborate with clients, creative teams, and media buyers to ensure successful campaign implementation. 4. **Campaign Manager**: A campaign manager oversees the execution and optimization of marketing campaigns. They are responsible for tracking performance, managing budgets, and ensuring that campaigns are aligned with the client's goals and objectives. 5. **Social Media Coordinator**: Social media coordinators manage a company's social media presence, creating engaging content, monitoring social conversations, and analyzing performance metrics to optimize campaigns for maximum impact. As the digital landscape continues to evolve, so does the demand for talented professionals in media buying and planning. Pursuing the Global Certificate Media Buying & Planning can provide a strong foundation for a fulfilling and lucrative career in this dynamic industry.

入学要件

主題の基本的な理解
英語の習熟度
コンピューターとインターネットアクセス
基本的なコンピュータースキル
コース完了への献身

事前の正式な資格は不要。アクセシビリティのために設計されたコース。

コース状況

このコースは、キャリア開発のための実用的な知識とスキルを提供します。それは：

認可された機関によって認定されていない
認可された機関によって規制されていない
正式な資格の補完

コースを正常に完了すると、修了証明書を受け取ります。

なぜ人々がキャリアのために私たちを選ぶのか

レビューを読み込み中...

よくある質問

このコースを他のコースと区別するものは何ですか？

▼

コースを完了するのにどれくらい時間がかかりますか？

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

いつコースを開始できますか？

▼

コースの形式と学習アプローチは何ですか？

▼

コース料金

最も人気

ファストトラック： GBP £140

1ヶ月で完了

加速学習パス

週3-4時間
早期証明書配達
オープン登録 - いつでも開始

Start Now

スタンダードモード： GBP £90

2ヶ月で完了

柔軟な学習ペース

週2-3時間
通常の証明書配達
オープン登録 - いつでも開始

Start Now

両方のプランに含まれるもの：

フルコースアクセス
デジタル証明書
コース教材

オールインクルーシブ価格 • 隠れた料金や追加費用なし

コース情報を取得

会社として支払う

このコースの支払いのために会社用の請求書をリクエストしてください。

請求書で支払う

キャリア証明書を取得

GLOBAL CERTIFICATE MEDIA BUYING & PLANNING

に授与されます

学習者名

でプログラムを完了した人

London School of International Business (LSIB)

授与日

05 May 2025

ブロックチェーンID： s-1-a-2-m-3-p-4-l-5-e

この資格をLinkedInプロフィール、履歴書、またはCVに追加してください。ソーシャルメディアやパフォーマンスレビューで共有してください。