Executive Development Programme in Travel Content: Strategic Planning
-- ViewingNowThe Executive Development Programme in Travel Content: Strategic Planning is a certificate course designed to meet the growing demand for expert travel content. This programme emphasizes the importance of strategic planning in creating compelling travel content to engage and convert audiences, ensuring learners are equipped with the latest industry knowledge and trends.
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โข Strategic Planning for Travel Content
โข Understanding the Travel Industry: Trends and Opportunities
โข Identifying Target Audiences and Building Customer Personas
โข Conducting Competitive Analysis and Market Research
โข Developing a Content Marketing Strategy for Travel Brands
โข Crafting Engaging and Authentic Travel Narratives
โข Leveraging Social Media and Influencer Marketing for Travel Content
โข Measuring Success: Metrics and Analytics for Travel Content
โข Best Practices for SEO and Keyword Research in Travel Content
โข Developing a Content Calendar and Managing Content Workflow
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