Executive Development Programme in Travel Content: Strategic Planning

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The Executive Development Programme in Travel Content: Strategic Planning is a certificate course designed to meet the growing demand for expert travel content. This programme emphasizes the importance of strategic planning in creating compelling travel content to engage and convert audiences, ensuring learners are equipped with the latest industry knowledge and trends.

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AboutThisCourse

In an increasingly digital world, travel brands require skilled professionals to create captivating content that drives bookings and builds brand loyalty. This course focuses on essential skills for career advancement, such as content strategy, storytelling techniques, and data analysis, empowering learners to create impactful travel content and drive business growth. By completing this programme, learners will gain a competitive edge in the travel industry, demonstrating their commitment to professional development and their ability to create strategic, customer-centric travel content that resonates with today's discerning travellers.

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CourseDetails

• Strategic Planning for Travel Content
• Understanding the Travel Industry: Trends and Opportunities
• Identifying Target Audiences and Building Customer Personas
• Conducting Competitive Analysis and Market Research
• Developing a Content Marketing Strategy for Travel Brands
• Crafting Engaging and Authentic Travel Narratives
• Leveraging Social Media and Influencer Marketing for Travel Content
• Measuring Success: Metrics and Analytics for Travel Content
• Best Practices for SEO and Keyword Research in Travel Content
• Developing a Content Calendar and Managing Content Workflow

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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EXECUTIVE DEVELOPMENT PROGRAMME IN TRAVEL CONTENT: STRATEGIC PLANNING
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London School of International Business (LSIB)
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05 May 2025
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