Advanced Certificate Media Planning & Measurement
-- ViewingNowThe Advanced Certificate in Media Planning & Measurement is a comprehensive course designed to empower learners with the essential skills needed to thrive in today's data-driven media landscape. This course covers critical topics such as media strategy, planning, buying, and analysis, providing learners with a holistic understanding of the media planning process.
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โข Media Planning Fundamentals
โข Audience Research and Segmentation
โข Media Channels and Platforms
โข Developing Media Strategies
โข Budgeting and Allocating Media Resources
โข Measuring Media Performance
โข Data Analysis for Media Planning
โข Digital Media Planning and Measurement
โข Cross-Platform Media Campaigns
โข Emerging Trends in Media Planning and Measurement
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