Certificate in Ad Buying: Foundational Principles
-- ViewingNowThe Certificate in Ad Buying: Foundational Principles is a comprehensive course designed to equip learners with the essential skills needed to excel in ad buying and digital marketing. This course emphasizes the importance of ad buying in today's digital age, where businesses compete for consumer attention in an increasingly crowded online marketplace.
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โข Understanding Ad Buying
โข Identifying Ad Formats and Platforms
โข Targeting and Audience Segmentation
โข Setting Up Ad Campaigns
โข Measuring Ad Performance
โข Budgeting and Financial Management
โข Ad Design and Copywriting Fundamentals
โข Legal and Ethical Considerations in Ad Buying
โข Emerging Trends in Ad Buying
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