Certificate in Ad Copy Testing & Analytics
-- ViewingNowThe Certificate in Ad Copy Testing & Analytics is a comprehensive course designed to equip learners with the essential skills necessary for success in the rapidly evolving field of digital marketing. This course emphasizes the importance of data-driven decision making and provides hands-on experience with the latest ad copy testing tools and techniques.
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โข Unit 1: Introduction to Ad Copy Testing & Analytics
โข Unit 2: Understanding the Basics of Ad Copywriting
โข Unit 3: A/B Testing & Multi-Variate Testing Techniques
โข Unit 4: Metrics for Ad Performance Evaluation
โข Unit 5: Analyzing Ad Copy Test Results
โข Unit 6: Statistical Significance & Sampling in Ad Testing
โข Unit 7: Audience Segmentation & Targeting in Ad Copy Testing
โข Unit 8: Advanced Techniques in Ad Copywriting & Testing
โข Unit 9: Tools & Platforms for Ad Copy Testing & Analytics
โข Unit 10: Best Practices in Ad Copy Testing & Analytics
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