Certificate in Brand Analytics and A/B Testing
-- ViewingNowThe Certificate in Brand Analytics and A/B Testing is a comprehensive course designed to equip learners with essential skills in data-driven decision making for brand growth. This program emphasizes the importance of data analysis, experimentation, and optimization in marketing strategies.
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Unit 1: Introduction to Brand Analytics
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Unit 2: Setting up a Brand Analytics Framework
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Unit 3: Metrics and KPIs in Brand Analytics
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Unit 4: Data Collection and Analysis Techniques
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Unit 5: A/B Testing Fundamentals
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Unit 6: Designing Effective A/B Tests
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Unit 7: Analyzing A/B Test Results
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Unit 8: Advanced A/B Testing Strategies
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Unit 9: Case Studies in Brand Analytics and A/B Testing
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Unit 10: Future Trends in Brand Analytics and A/B Testing
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