Executive Development Programme in Transformative Copywriting
-- ViewingNowThe Executive Development Programme in Transformative Copywriting is a certificate course designed to empower professionals with the skills to craft compelling copy that drives action. In an era where businesses compete for customer attention, effective copywriting has become a critical success factor.
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โข Unit 1: Introduction to Transformative Copywriting
โข Unit 2: Understanding the Target Audience
โข Unit 3: Crafting Compelling Headlines and Titles
โข Unit 4: The Power of Storytelling in Copywriting
โข Unit 5: Persuasive Techniques and Sales Psychology
โข Unit 6: Writing for Different Mediums (Online vs Offline)
โข Unit 7: Best Practices for Calls-to-Action (CTAs)
โข Unit 8: Analyzing and Improving Copy with A/B Testing
โข Unit 9: Legal and Ethical Considerations in Copywriting
โข Unit 10: Developing an Effective Copywriting Strategy
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