Certificate in Building High-Performing Ad Teams
-- ViewingNowThe Certificate in Building High-Performing Ad Teams course is a comprehensive program designed to empower professionals with the skills necessary to create and manage high-performing advertising teams. This course highlights the importance of effective leadership, communication, and collaboration in building successful ad teams that drive business growth.
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Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
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Team Building and Leadership: This unit will cover the fundamentals of building and leading high-performing ad teams. Topics will include team dynamics, leadership styles, and communication strategies.
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Performance Metrics and Analytics: In this unit, students will learn how to measure the performance of their ad teams using various metrics and analytics tools.
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Cross- Functional Collaboration: This unit will focus on the importance of cross-functional collaboration in building high-performing ad teams. Students will learn how to work effectively with other teams such as creative, research, and analytics.
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Recruitment and Hiring: This unit will cover best practices for recruiting and hiring top talent for ad teams. Topics will include job postings, interviewing techniques, and onboarding.
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Training and Development: In this unit, students will learn about the importance of training and development in building high-performing ad teams. Topics will include creating training programs, coaching, and mentoring.
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Culture and Engagement: This unit will focus on building a positive culture and fostering engagement within ad teams. Students will learn about the importance of recognition, feedback, and work-life balance.
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Diversity and Inclusion: This unit will cover the importance of diversity and inclusion in building high-performing ad teams. Students will learn about unconscious bias, microaggressions, and creating an inclusive work environment.
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Change Management: In this unit, students will learn about managing change and transition within ad teams. Topics will include communication strategies, resistance management, and building resilience.
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Strategy Development: This unit will cover the fundamentals of developing effective ad strategies. Students will learn about market research, target audience segmentation, and campaign planning.
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