Professional Certificate in Education PR: Effective Media Relations
-- ViewingNowThe Professional Certificate in Education PR: Effective Media Relations equips learners with critical skills for career advancement in the education sector. This course emphasizes the importance of building and maintaining strong relationships with the media to enhance institutional reputation and visibility.
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โข Unit 1: Introduction to Education PR & Media Relations
โข Unit 2: Understanding Media Landscape & Key Players
โข Unit 3: Developing Effective Press Releases
โข Unit 4: Crafting Key Messages & Media Talking Points
โข Unit 5: Building & Maintaining Media Relationships
โข Unit 6: Media Pitching Techniques & Best Practices
โข Unit 7: Handling Media Interviews & Spokesperson Training
โข Unit 8: Crisis Communication & Media Management
โข Unit 9: Social Media & Content Strategy for Education PR
โข Unit 10: Evaluating Media Relations Success & ROI
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