Certificate in Customer Advocacy: Building Relationships
-- ViewingNowThe Certificate in Customer Advocacy: Building Relationships is a comprehensive course designed to empower learners with the essential skills needed to excel in customer-facing roles. This course highlights the importance of building and maintaining strong relationships with customers, a critical factor in driving business growth and success.
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⢠Understanding Customer Advocacy: This unit will cover the basics of customer advocacy, including its definition, benefits, and how it differs from customer service. ⢠Building Customer Relationships: This unit will focus on the essential skills and strategies for building strong, long-lasting relationships with customers, including active listening, empathy, and communication. ⢠Customer Experience Management: This unit will cover the key principles of customer experience management, including creating customer journey maps, measuring customer satisfaction, and using customer feedback to drive continuous improvement. ⢠Handling Customer Complaints and Conflicts: This unit will provide practical guidance on how to handle customer complaints and conflicts effectively, including de-escalation techniques, problem-solving strategies, and negotiation skills. ⢠Developing Customer Advocacy Programs: This unit will cover the essential elements of successful customer advocacy programs, including identifying and engaging advocate customers, creating advocacy content, and measuring program impact. ⢠Leveraging Social Media for Customer Advocacy: This unit will explore how social media can be used to build and strengthen customer relationships, including strategies for social listening, engagement, and influencer marketing. ⢠Ethics and Compliance in Customer Advocacy: This unit will cover the ethical and legal considerations of customer advocacy, including data privacy, confidentiality, and compliance with relevant regulations. ⢠Metrics and Analytics for Customer Advocacy: This unit will cover the key performance indicators (KPIs) for measuring the success of customer advocacy programs, including customer satisfaction, loyalty, and advocacy. ⢠Best Practices in Customer Advocacy: This unit will provide a summary of the best practices in customer advocacy, including real-world case studies, success stories, and lessons learned.
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