Global Certificate in Ad Buying in a Competitive Landscape

-- ViewingNow

The Global Certificate in Ad Buying in a Competitive Landscape is a comprehensive course designed to equip learners with the essential skills needed to excel in digital advertising. This course is critical for individuals seeking to advance their careers in the rapidly evolving advertising industry, where data-driven campaigns and programmatic ad buying are becoming increasingly important.

5.0
Based on 2,588 reviews

5,636+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

이 과정에 대해

The course covers various topics, including audience targeting, cross-channel advertising, and data analytics, providing learners with a deep understanding of the latest ad buying strategies and techniques. By completing this course, learners will be able to create effective ad campaigns, analyze campaign performance, and optimize ad spend to maximize ROI. With the growing demand for digital advertising professionals, this course offers learners a valuable opportunity to enhance their skillset and stand out in a competitive job market. By earning a Global Certificate in Ad Buying in a Competitive Landscape, learners will demonstrate their expertise and commitment to staying up-to-date with the latest industry trends and best practices.

100% 온라인

어디서든 학습

공유 가능한 인증서

LinkedIn 프로필에 추가

완료까지 2개월

주 2-3시간

언제든 시작

대기 기간 없음

과정 세부사항

• Ad Buying Fundamentals: Understanding the basics of ad buying, including the difference between programmatic and direct ad buying, the importance of ad exchanges, and the role of demand-side platforms (DSPs).
• Targeting and Audience Segmentation: Learning how to identify and target specific audiences, including the use of data management platforms (DMPs), cookie tracking, and cross-device targeting.
• Ad Formats and Placements: Exploring different ad formats, such as display, video, native, and mobile ads, and their appropriate placements to maximize engagement and conversions.
• Campaign Management and Optimization: Mastering the skills of campaign setup, management, and optimization, including bid management, frequency capping, and attribution modeling.
• Ad Verification and Fraud Prevention: Understanding the importance of ad verification and fraud prevention, including viewability, brand safety, and ad fraud detection tools and techniques.
• Data Analytics and Reporting: Learning how to analyze and interpret ad performance data, create custom reports, and use data visualization tools to make data-driven decisions.
• Cross-Channel Ad Buying Strategies: Exploring how to create and execute cross-channel ad buying strategies, including the use of programmatic audio, digital out-of-home (DOOH), and connected TV (CTV) advertising.
• Ethical Considerations in Ad Buying: Understanding the ethical considerations in ad buying, including data privacy, transparency, and ad fraud, and their impact on the advertising ecosystem.

경력 경로

The **Global Certificate in Ad Buying** is a valuable asset for professionals aiming to excel in the ever-evolving digital advertising landscape. With the increasing demand for digital marketing professionals and ad buying specialists, it's essential to understand the competitive job market trends in the UK. In this 3D pie chart, we represent the distribution of various roles in the ad buying sector, allowing you to gauge the demand for each role. This data visualization highlights four key roles: Digital Marketing Specialist, Media Planner, Ad Operations Specialist, and Programmatic Advertising Manager. By examining the chart, you can identify the most sought-after roles and the percentage of job opportunities available in each segment. As a professional career path and data visualization expert, I aim to provide you with accurate, engaging, and informative content. By incorporating the Google Charts 3D pie chart, you can quickly grasp the distribution of roles in the ad buying sector, making it easier to plan your career path and decide which skills to develop. Stay updated on the job market trends and salary ranges for the Global Certificate in Ad Buying with our responsive and visually appealing chart. The 3D effect adds depth and visual interest, making it easier to consume and understand the data. As you explore the chart, you'll discover valuable insights into the competitive landscape of ad buying, enabling you to make informed decisions about your career trajectory.

입학 요건

  • 주제에 대한 기본 이해
  • 영어 언어 능숙도
  • 컴퓨터 및 인터넷 접근
  • 기본 컴퓨터 기술
  • 과정 완료에 대한 헌신

사전 공식 자격이 필요하지 않습니다. 접근성을 위해 설계된 과정.

과정 상태

이 과정은 경력 개발을 위한 실용적인 지식과 기술을 제공합니다. 그것은:

  • 인정받은 기관에 의해 인증되지 않음
  • 권한이 있는 기관에 의해 규제되지 않음
  • 공식 자격에 보완적

과정을 성공적으로 완료하면 수료 인증서를 받게 됩니다.

왜 사람들이 경력을 위해 우리를 선택하는가

리뷰 로딩 중...

자주 묻는 질문

이 과정을 다른 과정과 구별하는 것은 무엇인가요?

▼

과정을 완료하는 데 얼마나 걸리나요?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

언제 코스를 시작할 수 있나요?

▼

코스 형식과 학습 접근 방식은 무엇인가요?

▼

코스 수강료

가장 인기
뚠뼸 경로: GBP £140
1개월 내 완료
가속 학습 경로
  • 죟 3-4시간
  • 쥰기 인증서 배송
  • 개방형 등록 - 언제든지 시작
Start Now
표준 모드: GBP £90
2개월 내 완료
유연한 학습 속도
  • 죟 2-3시간
  • 정기 인증서 배송
  • 개방형 등록 - 언제든지 시작
Start Now
두 계획 모두에 포함된 내용:
  • 전체 코스 접근
  • 디지털 인증서
  • 코스 자료
올인클루시브 가격 • 숨겨진 수수료나 추가 비용 없음

과정 정보 받기

상세한 코스 정보를 보내드리겠습니다

회사로 지불

이 과정의 비용을 지불하기 위해 회사를 위한 청구서를 요청하세요.

청구서로 결제

경력 인증서 획득

샘플 인증서 배경
GLOBAL CERTIFICATE IN AD BUYING IN A COMPETITIVE LANDSCAPE
에게 수여됨
학습자 이름
에서 프로그램을 완료한 사람
London School of International Business (LSIB)
수여일
05 May 2025
블록체인 ID: s-1-a-2-m-3-p-4-l-5-e
이 자격증을 LinkedIn 프로필, 이력서 또는 CV에 추가하세요. 소셜 미디어와 성과 평가에서 공유하세요.
SSB Logo

4.8
새 등록
→ 과정 보기