Executive Development Programme in Sales & SEO Innovation

Name: Executive Development Programme in Sales & SEO Innovation
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The Executive Development Programme in Sales & SEO Innovation is a certificate course designed to empower professionals with the latest sales strategies and search engine optimization techniques. In today's digital age, businesses increasingly rely on online presence and sales to drive growth, making this course essential for career advancement.

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AboutThisCourse

The course curriculum covers critical areas, such as sales strategy, digital marketing, SEO techniques, and data analysis. Learners will gain hands-on experience with industry-leading tools, enabling them to develop and implement effective sales and SEO strategies that deliver tangible results. By completing this programme, learners will be equipped with the skills to navigate the complex world of online sales and SEO, providing a competitive edge in the job market. With the growing demand for professionals with these skills, this course offers a valuable opportunity for career development and growth in sales and digital marketing fields.

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CourseDetails

• Sales Strategy and Planning: Understanding the sales funnel, setting sales targets, and creating a sales plan.

• Understanding the Customer Journey: Identifying customer needs, mapping the customer journey, and developing a sales strategy to meet those needs.

• Digital Marketing and SEO: Overview of digital marketing, search engine optimization (SEO), and its role in driving sales.

• Keyword Research and Analysis: Techniques for conducting keyword research, analyzing competition, and selecting the right keywords.

• On-page and Off-page SEO: Best practices for optimizing website content, building backlinks, and improving search engine rankings.

• SEO Tools and Analytics: Overview of popular SEO tools, setting up and tracking key performance indicators (KPIs), and interpreting data to improve sales.

• Content Marketing and Sales: Strategies for creating valuable content, building brand awareness, and driving sales through content marketing.

• Sales and SEO Innovation: Exploring new trends and technologies in sales and SEO, and how to stay ahead of the competition.

CareerPath

The **Executive Development Programme in Sales & SEO Innovation** covers diverse roles, with Sales Manager (45%) and Digital Marketing Manager (30%) positions leading the demand in the UK job market. SEO Specialist (15%) and Sales Data Analyst (10%) roles follow closely, reflecting the growing importance of digital marketing and data-driven decision-making in today's business landscape. This 3D pie chart highlights the distribution of these roles and sheds light on their relevance to the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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EXECUTIVE DEVELOPMENT PROGRAMME IN SALES & SEO INNOVATION

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London School of International Business (LSIB)

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05 May 2025

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