Executive Development Programme in Ad Sales: Strategic Leadership

Name: Executive Development Programme in Ad Sales: Strategic Leadership
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The Executive Development Programme in Ad Sales: Strategic Leadership certificate course is a professional development opportunity designed to equip learners with essential skills for career advancement in advertising sales. This program emphasizes strategic leadership, empowering learners to drive revenue growth, develop high-performance teams, and navigate the dynamic advertising landscape.

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AboutThisCourse

With the ever-evolving industry demand for data-driven decision-making and digital transformation, this course is crucial for professionals seeking to stay ahead in their careers. By enrolling in this course, learners will gain a comprehensive understanding of modern ad sales strategies, consumer insights, and advanced analytics. They will develop the ability to think critically, solve complex problems, and lead organizational change. Moreover, they will learn to leverage technology and data to optimize ad sales performance, build and maintain client relationships, and foster a culture of innovation. Ultimately, this program will empower learners to become strategic leaders in ad sales and accelerate their career growth.

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CourseDetails

• Strategic Thinking for Ad Sales: Understanding the advertising landscape, market trends, and developing strategies to drive ad sales growth. • Leadership and Team Management: Building and leading high-performing ad sales teams, fostering a culture of innovation and collaboration. • Data-Driven Decision Making: Leveraging data analytics for ad sales strategy, identifying key performance indicators, and tracking success. • Customer Relationship Management: Building and maintaining relationships with key clients, understanding customer needs, and developing effective sales pitches. • Sales Planning and Forecasting: Developing short-term and long-term sales plans, forecasting revenue, and managing budgets. • Cross-Functional Collaboration: Collaborating with other departments, such as marketing, product development, and finance, to drive ad sales revenue. • Negotiations and Closing Techniques: Mastering the art of negotiations, closing deals, and managing client expectations. • Ethics in Ad Sales: Understanding the ethical considerations in ad sales, developing a strong ethical framework, and ensuring compliance with industry regulations. • Innovation in Ad Sales: Staying up-to-date with the latest trends and technologies in ad sales, developing innovative sales strategies, and embracing change.

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ProficiencyEnglish
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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EXECUTIVE DEVELOPMENT PROGRAMME IN AD SALES: STRATEGIC LEADERSHIP

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London School of International Business (LSIB)

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05 May 2025

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