Professional Certificate in Ad Strategy & Planning

Name: Professional Certificate in Ad Strategy & Planning
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The Professional Certificate in Ad Strategy & Planning is a comprehensive course that equips learners with essential skills to excel in advertising careers. This program focuses on creating effective ad strategies, planning, and execution that align with business goals.

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AboutThisCourse

Learners will gain expertise in market research, audience segmentation, campaign management, and performance measurement. In today's fast-paced and competitive industry, having a deep understanding of ad strategy and planning is crucial for career advancement. Employers highly value professionals who can develop and implement successful ad campaigns. Completing this course will help you stand out in the job market and increase your earning potential. Key skills gained from this course include analyzing consumer behavior, leveraging data-driven insights, and using industry-leading tools to optimize ad campaigns. By the end of the program, you will have the confidence and skills to lead advertising initiatives, drive business growth, and accelerate your career.

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CourseDetails

• Understanding Ad Strategy & Planning: An Overview
• Market Research and Analysis for Ad Strategy
• Defining Target Audience and Buyer Personas
• Setting Ad Objectives and KPIs
• Developing Creative Ad Concepts
• Selecting Appropriate Ad Channels and Platforms
• Crafting Effective Ad Messages and Calls-to-Action
• Measuring Ad Performance and Optimizing Campaigns
• Ethical Considerations in Ad Strategy and Planning

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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NotAccreditedRecognized
NotRegulatedAuthorized
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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FullCourseAccess
DigitalCertificate
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EarnCareerCertificate

PROFESSIONAL CERTIFICATE IN AD STRATEGY & PLANNING

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London School of International Business (LSIB)

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05 May 2025

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