Masterclass Certificate in Retargeting and Programmatic Advertising

Name: Masterclass Certificate in Retargeting and Programmatic Advertising
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The Masterclass Certificate in Retargeting and Programmatic Advertising is a comprehensive course that equips learners with essential skills in advanced digital advertising. This certification is crucial in today's data-driven world, where personalized and automated advertising campaigns are key to business growth.

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AboutThisCourse

The course covers the intricacies of retargeting strategies, programmatic advertising, and real-time bidding, enabling learners to optimize ad spend, enhance customer engagement, and improve conversion rates. The curriculum is designed to meet the growing industry demand for experts who can leverage automation and data-driven insights to create effective advertising campaigns. Upon completion, learners will be able to demonstrate a deep understanding of retargeting and programmatic advertising, making them attractive candidates for various marketing roles. By mastering these skills, professionals can advance their careers, increase their value to employers, and stay ahead in the ever-evolving digital landscape.

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CourseDetails

• Retargeting Fundamentals
• Audience Segmentation in Retargeting
• Programmatic Advertising Basics
• Real-time Bidding and Ad Exchanges
• Setting Up and Optimizing Programmatic Campaigns
• Understanding Ad Fraud and Brand Safety
• Retargeting Strategies for Display and Video Ads
• Measuring and Analyzing Retargeting and Programmatic Performance
• Cross-Device Retargeting and Attribution
• Advanced Programmatic Techniques and Trends

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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MASTERCLASS CERTIFICATE IN RETARGETING AND PROGRAMMATIC ADVERTISING

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London School of International Business (LSIB)

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05 May 2025

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