Professional Certificate in Ad Buying & Conversion Optimization

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The Professional Certificate in Ad Buying & Conversion Optimization is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This certificate course focuses on the importance of ad buying and conversion optimization, two critical components of a successful digital marketing strategy.

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AboutThisCourse

In today's digital age, businesses are increasingly relying on online advertising to reach their target audience. As a result, there is a high demand for professionals who have a deep understanding of ad buying and conversion optimization. This course is designed to meet that demand, providing learners with practical skills and knowledge that they can apply in real-world scenarios. By the end of this course, learners will have a solid understanding of how to create and manage effective digital advertising campaigns, as well as how to optimize their websites for maximum conversions. With these skills, learners will be well-positioned to advance their careers in digital marketing and help businesses achieve their marketing goals.

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CourseDetails

• Understanding Ad Buying Fundamentals
• Identifying Target Audiences for Ad Campaigns
• Selecting Appropriate Ad Platforms (e.g., Google Ads, Facebook Ads)
• Creating Compelling Ad Content (includes copywriting and visuals)
• Setting Up and Managing Ad Budgets
• Tracking Ad Performance Metrics
• A/B Testing and Optimizing Ad Creatives
• Utilizing Audience Insights for Ad Personalization
• Analyzing Ad Campaign Data for Conversion Optimization

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
CompleteInOneMonth
AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN AD BUYING & CONVERSION OPTIMIZATION
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London School of International Business (LSIB)
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05 May 2025
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