Global Certificate in Digital Marketing Strategy: Banner Design

Name: Global Certificate in Digital Marketing Strategy: Banner Design
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The Global Certificate in Digital Marketing Strategy: Banner Design course is a comprehensive program designed to meet the growing industry demand for digital marketing professionals with a focus on banner design. This course emphasizes the importance of visual communication and storytelling in digital marketing, providing learners with essential skills to create impactful banner designs that engage and convert audiences.

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AboutThisCourse

In today's digital-first world, businesses rely heavily on digital marketing strategies to reach and engage with their customers. Banner design is a crucial component of these strategies, as it helps to capture attention, convey brand messaging, and drive conversions. By completing this course, learners will be equipped with the skills and knowledge needed to create effective banner designs that drive results for businesses of all sizes. This course is ideal for marketing professionals, graphic designers, and anyone looking to advance their career in digital marketing. By earning a Global Certificate in Digital Marketing Strategy: Banner Design, learners will demonstrate their expertise in this in-demand area and set themselves apart in a competitive job market.

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CourseDetails

• Introduction to Digital Marketing & Banner Design: Understanding the basics of digital marketing and the importance of banner design in a comprehensive online marketing strategy.
• Principles of Graphic Design: Learning fundamental graphic design concepts, such as color theory, typography, and layout, to create visually appealing banners.
• Banner Design Tools & Software: Familiarizing with popular design tools, such as Adobe Photoshop, Illustrator, and Canva, to create professional-looking banners.
• Creating Compelling Calls-to-Action (CTAs): Designing banners with clear and persuasive CTAs to drive traffic and conversions.
• Understanding Image Formats & Compression: Choosing the right image formats (JPG, PNG, GIF) and optimizing image size for fast-loading banners.
• Designing for Different Platforms & Sizes: Creating banners tailored to various platforms, such as social media, email, and websites, and adhering to their respective size requirements.
• Animating Banners for Greater Engagement: Incorporating animation and motion graphics to capture users' attention and improve banner performance.
• Testing & Optimizing Banner Design: Conducting A/B tests, analyzing metrics, and refining banner design for optimal results.
• Accessibility & Compliance in Banner Design: Ensuring banners are accessible to all users and comply with industry standards and regulations.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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GLOBAL CERTIFICATE IN DIGITAL MARKETING STRATEGY: BANNER DESIGN

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London School of International Business (LSIB)

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05 May 2025

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