Professional Certificate in Ad Analytics & Optimization

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The Professional Certificate in Ad Analytics & Optimization is a comprehensive course designed to equip learners with essential skills for career advancement in digital marketing. This program focuses on ad analytics, a critical area in today's data-driven marketing landscape.

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Learners will gain in-depth knowledge of ad platforms, data analysis, and optimization strategies, making them highly valuable to employers. In an era where businesses invest heavily in digital advertising, the demand for professionals with ad analytics skills is at an all-time high. According to IBM, businesses will need 2.7 million data professionals by 2020. This course prepares learners to meet this demand, providing them with the skills to analyze, optimize, and strategize ad campaigns effectively. Upon completion, learners will be able to interpret ad metrics, use data to make informed decisions, and implement optimization strategies. They will also be proficient in various ad platforms, setting them apart in the competitive job market.

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2ไธชๆœˆๅฎŒๆˆ

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ๆ— ็ญ‰ๅพ…ๆœŸ

่ฏพ็จ‹่ฏฆๆƒ…

โ€ข Unit 1: Introduction to Ad Analytics & Optimization
โ€ข Unit 2: Data Analysis for Ad Performance
โ€ข Unit 3: Key Performance Indicators (KPIs) in Advertising
โ€ข Unit 4: A/B Testing in Ad Optimization
โ€ข Unit 5: Audience Segmentation & Targeting
โ€ข Unit 6: Ad Placement Strategies & Best Practices
โ€ข Unit 7: Cross-Channel Ad Analytics
โ€ข Unit 8: Attribution Models & Analysis
โ€ข Unit 9: Advanced Ad Optimization Techniques
โ€ข Unit 10: Machine Learning & Predictive Analytics in Advertising

่Œไธš้“่ทฏ

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  • ๅฎŒๆˆ่ฏพ็จ‹็š„ๅฅ‰็Œฎ็ฒพ็ฅž

ๆ— ้œ€ไบ‹ๅ…ˆ็š„ๆญฃๅผ่ต„ๆ ผใ€‚่ฏพ็จ‹่ฎพ่ฎกๆณจ้‡ๅฏ่ฎฟ้—ฎๆ€งใ€‚

่ฏพ็จ‹็Šถๆ€

ๆœฌ่ฏพ็จ‹ไธบ่Œไธšๅ‘ๅฑ•ๆไพ›ๅฎž็”จ็š„็Ÿฅ่ฏ†ๅ’ŒๆŠ€่ƒฝใ€‚ๅฎƒๆ˜ฏ๏ผš

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ๆˆๅŠŸๅฎŒๆˆ่ฏพ็จ‹ๅŽ๏ผŒๆ‚จๅฐ†่Žทๅพ—็ป“ไธš่ฏไนฆใ€‚

ไธบไป€ไนˆไบบไปฌ้€‰ๆ‹ฉๆˆ‘ไปฌไฝœไธบ่Œไธšๅ‘ๅฑ•

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ๆˆ‘ไป€ไนˆๆ—ถๅ€™ๅฏไปฅๅผ€ๅง‹่ฏพ็จ‹๏ผŸ

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่ฏพ็จ‹ๆ ผๅผๅ’Œๅญฆไน ๆ–นๆณ•ๆ˜ฏไป€ไนˆ๏ผŸ

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ๅ…จๅŒ…ๅฎšไปท โ€ข ๆ— ้š่—่ดน็”จๆˆ–้ขๅค–่ดน็”จ

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้€š่ฟ‡ๅ‘็ฅจไป˜ๆฌพ

่Žทๅพ—่Œไธš่ฏไนฆ

็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
PROFESSIONAL CERTIFICATE IN AD ANALYTICS & OPTIMIZATION
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
ๅŒบๅ—้“พID๏ผš s-1-a-2-m-3-p-4-l-5-e
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