Certificate in Ad Metrics for Better Conversions

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The Certificate in Ad Metrics for Better Conversions course is a comprehensive program designed to empower learners with the essential skills to optimize advertising campaigns and improve conversion rates. This course highlights the importance of ad metrics in making data-driven decisions, a highly sought-after skill in today's digital marketing landscape.

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In this course, learners will gain hands-on experience in tracking, analyzing, and optimizing ad metrics across various platforms. They will learn to leverage tools and techniques to measure campaign performance, identify trends, and make informed decisions that lead to better conversions. This knowledge is vital for professionals looking to advance their careers in digital marketing, advertising, or data analysis. By the end of this course, learners will have a deep understanding of ad metrics, their importance, and how to use them to improve advertising performance. This knowledge will equip them with the skills needed to drive business growth, increase ROI, and advance their careers in the competitive digital marketing industry.

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โ€ข Unit 1: Introduction to Ad Metrics
โ€ข Unit 2: Understanding Key Performance Indicators (KPIs)
โ€ข Unit 3: Click-Through Rate (CTR) and its Importance
โ€ข Unit 4: Conversion Rate and its Role in Business Success
โ€ข Unit 5: Cost Per Click (CPC) and Cost Per Acquisition (CPA)
โ€ข Unit 6: Return on Investment (ROI) and its Impact on Ad Campaigns
โ€ข Unit 7: Attribution Models and Multi-Channel Tracking
โ€ข Unit 8: A/B Testing and Optimization Techniques
โ€ข Unit 9: Google Analytics for Ad Metrics
โ€ข Unit 10: Advanced Ad Metrics for Better Conversions

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็คบไพ‹่ฏไนฆ่ƒŒๆ™ฏ
CERTIFICATE IN AD METRICS FOR BETTER CONVERSIONS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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