Masterclass Certificate in Crisis Communication and Public Perception Management
-- ViewingNowThe Masterclass Certificate in Crisis Communication and Public Perception Management is a comprehensive course designed to empower professionals with the skills to manage communication during critical situations. This program is vital in today's unpredictable business environment, where companies constantly face various crises that can impact public perception.
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โข Understanding Crisis Communication: Foundations and Frameworks
โข Perception Management: Techniques and Strategies
โข Stakeholder Engagement: Building and Maintaining Relationships
โข Media Relations: Working with Journalists and Media Outlets
โข Social Media Management: Navigating Digital Platforms
โข Message Development: Creating Effective and Authentic Messaging
โข Ethics and Legal Considerations: Navigating Complex Issues
โข Scenario Planning: Preparing for Potential Crises
โข Evaluation and Improvement: Measuring Success and Making Adjustments
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