Executive Development Programme in Twitter for Thought Leadership
-- ViewingNowThe Executive Development Programme in Twitter for Thought Leadership is a certificate course designed to empower professionals in establishing themselves as thought leaders on Twitter. With the increasing importance of social media in business and personal branding, this programme meets the industry demand for experts who can effectively communicate, engage, and influence through Twitter.
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โข Twitter Profile Optimization: Setting up and optimizing a professional Twitter profile for thought leadership, including profile picture, cover photo, bio, and header design.
โข Tweeting Best Practices: Crafting engaging and effective tweets, including optimal length, hashtag usage, and incorporating multimedia.
โข Twitter Lists and Search: Using Twitter lists to organize and engage with key audiences, and utilizing Twitter's search functionality to find relevant conversations and topics.
โข Twitter Analytics: Interpreting Twitter analytics data to measure engagement, reach, and impact of thought leadership efforts.
โข Twitter Chats and Events: Participating and leading Twitter chats and events as a thought leader.
โข Twitter Third-Party Tools: Incorporating third-party tools and platforms to enhance and streamline Twitter engagement, such as Hootsuite and TweetDeck.
โข Twitter Content Strategy: Developing a strategic approach to Twitter content for thought leadership, including planning, execution, and evaluation.
โข Twitter Crisis Management: Preparing and responding to potential PR crises on Twitter, including monitoring and addressing negative comments and feedback.
โข Twitter Advertising: Utilizing Twitter's advertising options to amplify thought leadership efforts and reach new audiences.
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