Executive Development Programme in Effective Library Crisis Communication
-- ViewingNowThe Executive Development Programme in Effective Library Crisis Communication is a certificate course designed to empower library professionals with the necessary communication skills during critical situations. In an era of constant change and unforeseen challenges, this programme highlights the importance of effective communication in libraries, helping learners to make informed decisions, maintain reputation, and ensure continuity of services.
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⢠Crisis Communication Fundamentals: Understanding the importance of effective communication during library crises, the role of a library leader in crisis communication, and the key principles of crisis communication.
⢠Risk Assessment and Preparedness: Identifying potential crises in library settings, assessing risks, and developing preparedness plans to minimize the impact of crises.
⢠Crisis Communication Planning: Developing a comprehensive crisis communication plan, including message mapping, communication channels, and key messages for different stakeholders.
⢠Effective Messaging in Crisis Situations: Crafting clear, concise, and empathetic messages during crises, using storytelling techniques, and avoiding common pitfalls in crisis communication.
⢠Media Relations during Crises: Building relationships with the media, managing media inquiries during crises, and delivering effective interviews and press conferences.
⢠Social Media Management in Crises: Leveraging social media for crisis communication, monitoring social media conversations, and addressing misinformation and rumors online.
⢠Stakeholder Engagement during Crises: Identifying and engaging with different stakeholders, including employees, patrons, community leaders, and government officials, during crises.
⢠Crisis Communication Training and Exercises: Developing and delivering training programs and exercises to prepare library leaders and staff for crises, and evaluating the effectiveness of crisis communication plans.
⢠Recovery and Rebuilding after Crises: Communicating effectively during the recovery phase, rebuilding trust with stakeholders, and implementing lessons learned to prevent future crises.
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