Certificate in Customer Advocacy and Social Listening

Name: Certificate in Customer Advocacy and Social Listening
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The Certificate in Customer Advocacy and Social Listening is a comprehensive course designed to equip learners with the essential skills required in today's customer-centric world. This course highlights the importance of understanding customer needs, building strong relationships, and using social listening tools to monitor and analyze customer conversations.

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AboutThisCourse

With the increasing demand for customer-focused professionals, this course provides learners with the necessary knowledge and skills to excel in their careers. By the end of this course, learners will be able to develop and implement effective customer advocacy strategies, analyze customer feedback, and use social listening tools to monitor brand reputation and measure the success of their campaigns. This course is ideal for marketing professionals, customer success managers, social media managers, and anyone looking to advance their career in customer advocacy and social listening. By completing this course, learners will demonstrate their commitment to continuous learning and their ability to adapt to changing customer needs and expectations.

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CourseDetails

• Understanding Customer Advocacy: An Introduction to Building Customer Loyalty
• Social Listening Basics: Monitoring and Analyzing Online Conversations
• Building Customer Advocacy Programs: Best Practices and Strategies
• Social Media Analytics: Measuring the Impact of Social Listening
• Engaging with Customers: Building Relationships through Social Media
• Handling Customer Complaints: Turning Negatives into Positives
• Empowering Customers: Encouraging User-Generated Content and Advocacy
• Integrating Social Listening into Marketing and Sales Strategies
• Leveraging Customer Advocacy for Business Growth

CareerPath

In today's digital age, the demand for professionals skilled in customer advocacy and social listening is on the rise. With this certificate, you'll gain expertise in understanding customer needs, managing online reputation, and driving brand loyalty. Let's take a closer look at the two roles in this field: 1. **Customer Advocate (60%)** Customer advocates act as a liaison between the company and its customers, ensuring customer satisfaction and addressing any concerns. The role involves problem-solving, communication, and empathy to create positive customer experiences. 2. **Social Listening Analyst (40%)** Social listening analysts monitor online conversations about the company, products, and competitors. They use data analytics tools to identify trends, analyze customer sentiment, and provide insights to inform marketing strategies, product development, and customer support. The UK job market is embracing these roles, with competitive salary ranges and increasing demand for these specialized skills. With this certificate, you'll be well-prepared to excel in either role and contribute to a company's success in the digital space.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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CERTIFICATE IN CUSTOMER ADVOCACY AND SOCIAL LISTENING

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London School of International Business (LSIB)

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05 May 2025

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