Advanced Certificate in Mobile Growth & Monetization

Name: Advanced Certificate in Mobile Growth & Monetization
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The Advanced Certificate in Mobile Growth & Monetization is a comprehensive course designed to equip learners with essential skills for career advancement in the mobile industry. This certificate program focuses on two critical aspects of mobile success: growth and monetization.

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AboutThisCourse

It covers user acquisition, engagement, and retention strategies, as well as monetization models, in-app advertising, and analytics. In today's digital age, mobile has become an indispensable part of our lives, and businesses are increasingly leveraging mobile platforms for growth and revenue generation. As a result, there is a high demand for professionals who possess a deep understanding of mobile growth and monetization strategies. By completing this course, learners will gain a competitive edge in the job market and be equipped with the skills necessary to drive mobile growth and monetization initiatives for businesses of all sizes. Whether you're a marketer, product manager, or entrepreneur, this advanced certificate course is an essential addition to your professional development toolkit.

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CourseDetails

• User Acquisition Strategies: Deep linking, App Store Optimization (ASO), Paid Acquisition, Inorganic growth, Retargeting.
• Monetization Models: In-app purchases, Subscriptions, Freemium, Premium, Advertising, Sponsorship.
• Data Analysis for Mobile Growth: Metrics and KPIs, User behavior analysis, Cohort analysis, Funnel analysis, A/B testing.
• User Engagement and Retention: Push notifications, In-app messages, Email marketing, Onboarding, Personalization, Community building.
• App Localization and Global Expansion: Language support, Cultural adaptation, Global marketing, Payment methods, Compliance and legal considerations.
• Mobile App Analytics: Event tracking, Attribution, Segmentation, Predictive analytics, Marketing automation.
• Mobile App Attribution: Fingerprinting, Device ID, User-level data, Marketing mix modeling.
• App Store Optimization (ASO) Techniques: Keyword optimization, Visual assets, App store listing optimization, App indexing, App previews.

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BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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ADVANCED CERTIFICATE IN MOBILE GROWTH & MONETIZATION

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London School of International Business (LSIB)

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05 May 2025

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