Professional Certificate in CRM: Building a Customer-Focused Business
-- ViewingNowThe Professional Certificate in CRM: Building a Customer-Focused Business course is essential for professionals aiming to enhance their Customer Relationship Management skills. This program focuses on teaching learners how to leverage CRM technologies and strategies to drive business growth and improve customer satisfaction.
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⢠Unit 1: Introduction to CRM (Customer Relationship Management)
⢠Unit 2: CRM Strategy: Building a Customer-Focused Business
⢠Unit 3: Customer Segmentation and Targeting
⢠Unit 4: Implementing CRM Systems and Technology
⢠Unit 5: Data Analysis and Insights in CRM
⢠Unit 6: Personalization and Customer Experience
⢠Unit 7: Multi-Channel CRM: Integrating Social, Mobile, and Email
⢠Unit 8: CRM Metrics and Performance Measurement
⢠Unit 9: Change Management and CRM Adoption
⢠Unit 10: Ethics and Data Privacy in CRM
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