Masterclass Certificate in CRM & Customer Journey Mapping
-- ViewingNowThe Masterclass Certificate in CRM (& Customer Journey Mapping) course is a comprehensive program designed to provide learners with essential skills for career advancement in customer relationship management. This course focuses on the importance of understanding customer behavior, mapping customer journeys, and utilizing CRM strategies to improve customer experiences and drive business growth.
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โข Unit 1: Introduction to CRM & Customer Journey Mapping
โข Unit 2: CRM Systems: An Overview
โข Unit 3: Customer Journey Mapping: Principles & Best Practices
โข Unit 4: Data Analysis for Customer Journey Mapping
โข Unit 5: CRM Strategy Development
โข Unit 6: Customer Segmentation & Personalization
โข Unit 7: Multi-Channel Engagement & Integration
โข Unit 8: Metrics & Analytics in CRM & Customer Journey Mapping
โข Unit 9: CRM Implementation & Change Management
โข Unit 10: Future Trends in CRM & Customer Journey Mapping
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